Know How Much Creators Really Get Paid

Creator Paycheck helps you estimate realistic earnings across YouTube, TikTok, Instagram, and other platforms — based on CPM data, country, and niche.

Updated with 2026 CPM averages · Country & niche adjusted · Free to use

Trusted by creators worldwide · Updated with 2026 CPM benchmarks
YouTube TikTok Instagram

Estimated Monthly Revenue

$3,240

Not Just Another Earnings Calculator

No hype. No inflated numbers. Just realistic estimates based on real data.

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Country-adjusted CPM and RPM data

US, UK, Canada, Australia, and more — each with localized rates.

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Niche-based earning multipliers

Finance pays 5x more than entertainment — we factor this in.

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Realistic low–high income ranges

Honest estimates, not viral income claims.

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Transparent calculation methodology

See exactly how every number is calculated.

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Updated creator economy benchmarks

Data refreshed with 2026 industry averages.

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Platforms Supported
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Countries
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Niches
180+
CPM Data Points
Free Calculations
Updated 2026 Data

How Creator Paycheck Calculates Earnings

Creator earnings vary widely depending on platform, audience location, niche, and content format. Creator Paycheck estimates income using average CPM and RPM benchmarks, platform revenue shares, and monetization models specific to each platform.

📊 CPM & RPM averages by country
🔀 Platform revenue share models
📱 Long-form vs Shorts vs Reels
🤝 Sponsorship & creator fund benchmarks

On average, YouTube creators in the United States earn between $3 to $15 per 1,000 views, depending on niche and audience quality. Finance and business channels often generate significantly higher CPMs compared to gaming or entertainment content.

TikTok earnings vary widely based on creator program eligibility, sponsorship deals, and audience location. While short-form platforms typically pay lower ad revenue, they often convert better for brand partnerships.

Instagram influencers typically earn $10 to $100 per 10,000 followers for sponsored posts, with rates varying dramatically by engagement rate and niche. Reels creators can earn up to 30% more due to higher algorithmic reach.

Why Knowing Your Creator Paycheck Matters

Many creators underestimate their earning potential — or rely on misleading viral income claims. Understanding realistic numbers helps you make better decisions.

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Price Brand Deals Correctly

Stop undervaluing your content. Know your market rate before negotiating.

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Choose Profitable Niches

Compare earnings across niches to focus on the most lucrative content.

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Pick the Right Platform

See which platform pays best for your audience type and content style.

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Plan Full-Time Income

Set realistic goals for making content creation your career.

Get Creator Income Insights in Your Inbox

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Creator Paycheck FAQs

How accurate are the earnings estimates?
Our estimates are based on aggregated industry CPM data from publicly available creator earnings reports, platform documentation, and community analytics. We provide low-to-high ranges to account for variability. While no calculator can predict exact earnings, our data is updated regularly to reflect current market conditions.
How much does YouTube pay per 1,000 views?
YouTube pays between $3 to $15 per 1,000 views on average in the US, depending on your niche, audience location, and content type. Finance and business channels earn the highest CPMs, while gaming and entertainment typically earn less.
Do Shorts and Reels pay less than long-form content?
Yes, significantly. YouTube Shorts earn roughly $0.01–$0.06 per 1,000 views compared to $3–$15 for long-form. Instagram Reels and TikTok have similar lower rates, but they can drive higher sponsorship value due to viral reach.
Can creators make a full-time income?
Absolutely. Many creators earn full-time income through a combination of ad revenue, sponsorships, merchandise, and memberships. Our calculators help you understand what view counts and subscriber levels you need to reach your income goals.